Comments on: Sales is all about twisting the truth http://www.fakemoneyblog.com/marketing/sales-is-all-about-twisting-the-truth/ Money for nothing and links for free! Fri, 18 May 2012 18:09:18 +0000 http://wordpress.org/?v=2.6.1 By: Jake Stone http://www.fakemoneyblog.com/marketing/sales-is-all-about-twisting-the-truth/#comment-23568 Jake Stone Sun, 24 May 2009 14:17:18 +0000 http://www.fakemoneyblog.com/?p=772#comment-23568 It's very rare to see a product or service that is planned to be part of the marketing from the ground up. Usually we have this situation where a traditional product - let's say a car - is sold with the help of marketing, but that marketing is really only advertising. Still automotive companies have marketing departments that have hundreds of workers. For what purpose? Buying advertising campaigns from outside agencies? The other scenario involves a new product or service. Marketing is the secret formula thats produces the results, but this method also falls short of reaching the real target - a product specifically developed from marketing point of view. How so? Marketing that uses existing products just uses them little differently. We see this a lot especially in the field of finance. There might be one product issuer, but many to use the final finance product by marketing differently. In purest form these are just sales organizations. It’s very rare to see a product or service that is planned to be part of the marketing from the ground up.
Usually we have this situation where a traditional product - let’s say a car - is sold with the help of marketing, but that marketing is really only advertising. Still automotive companies have marketing departments that have hundreds of workers. For what purpose? Buying advertising campaigns from outside agencies?
The other scenario involves a new product or service. Marketing is the secret formula thats produces the results, but this method also falls short of reaching the real target - a product specifically developed from marketing point of view. How so?
Marketing that uses existing products just uses them little differently. We see this a lot especially in the field of finance. There might be one product issuer, but many to use the final finance product by marketing differently. In purest form these are just sales organizations.

]]> By: Melody http://www.fakemoneyblog.com/marketing/sales-is-all-about-twisting-the-truth/#comment-23553 Melody Sun, 24 May 2009 03:58:03 +0000 http://www.fakemoneyblog.com/?p=772#comment-23553 SoOOOooOooOo glad you said this--and didn't mean to write that like a 13 yr old..lol One of the biggest misconceptions regarding marketing is the idea that marketing is just a bunch of strategies that you apply to your business. What people fail to realize though is that marketing starts with a solid marketing plan defining your goals, purpose, mission, blahbly blah blah... Selling comes from the message your trying to communicate about your product via your initial marketing plan... If I haven't already made a point then I spaced out a little on what I was going to originally say..so...uh...I'll end this now lol.. (random) I find it so funny how some people try to nod while they're talking in order for you to subconsciously begin agreeing with their idea and then finally accept it themselves...It's all mental kungfu lol.. <abbr><em>Melody’s last blog post..<a href="http://feedproxy.google.com/~r/Awalkinmyshoes/~3/WaMTnG1v4TQ/">Still enough time to enter to win!</a></abbr></em> SoOOOooOooOo glad you said this–and didn’t mean to write that like a 13 yr old..lol

One of the biggest misconceptions regarding marketing is the idea that marketing is just a bunch of strategies that you apply to your business. What people fail to realize though is that marketing starts with a solid marketing plan defining your goals, purpose, mission, blahbly blah blah…

Selling comes from the message your trying to communicate about your product via your initial marketing plan…

If I haven’t already made a point then I spaced out a little on what I was going to originally say..so…uh…I’ll end this now lol..
(random) I find it so funny how some people try to nod while they’re talking in order for you to subconsciously begin agreeing with their idea and then finally accept it themselves…It’s all mental kungfu lol..

Melody’s last blog post..Still enough time to enter to win!

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