So you wanna build a blog business?
Tuesday, April 7, 2009 22:22THE FIRST THING
Building solid business is like building a house. It takes lot of work, lot of time and lot of money - most people only build one house during their lifetime.
If you want to build a blog based business then the first thing you need to learn is how to write. Readers of this blog usually have their own blog, so I suppose it is fair to presume you already know how to write.
THE SECOND THING
We can crawl alright, but the next stage needs more than crawling. Selling the idea of your blog to your readers is the biggest hurdle that you will ever face. That is the key of having a successful blog, it is not the content, it is the whole concept and the way how you sell it.
BUSINESS FOUNDATION
How would you feel if I were to tell you that writing well and being successful in selling your creative work for readers is not enough in the long term? You still need yourself a guiding star to keep you on track to comfortable future in sunny Florida. You need to establish a business. Real business will keep you accountable - no more days of movie marathons, but days of self-controlled happiness through the feeling of achievement. Good place to start and read more about having a web business is behind that link.
Salwa says:
April 8th, 2009 at 9:13 pm
I believe in order to have a blog business, one that is successful too you need more than just “great content”. Promotion/marketing, hard work, great content, appealing look and the rest all these points connect together to have something well “great” that people will love!
Salwa’s last blog post..Top 5 Techniques for Internet Marketers
Jake Stone says:
April 8th, 2009 at 9:36 pm
So true, great points Salwa. Any business can be run solely based on long term effort and steady service. It’s those fantastic success stories like Microsoft, Google and Nokia, which have gotten the steady work and the great content into the same package.
The point that I would like to make for everybody here is that what you do doesn’t have to be something that people love. I just don’t understand where this attitude of love, great content, passion comes from inside the blogging world - Seth Godin - maybe. Most people are not enthusiastic about e.g. food, but there we are, buying something to eat every day. What we need is reliable source. Just write about anything you want and do it long enough and you’ll get results.