Archive for the ‘sales’ Category

Let the salesmen make their own sales materials

Wednesday, June 17, 2009 0:20 No Comments

Marketers don’t understand a shit about sales. They want beautiful smiley faces and colorful diagrams and flowers all over product info sheets and then they read some customer feedback report and change it completely to illustrate different pairs of smiling faces and diagrams and flowers with different colours.
SALES MANAGER! DO YOURSELF A FAVOR
Let salespeople create [...]

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Feng Shui for salesmen

Monday, June 15, 2009 21:53 2 Comments

Never point your prospect with a knife, because pointy things channel bad luck. Good heavens, do I have to spit it out - bad luck could mean that you lose the sale.
Always place papers to the table between you and the customer. If the customer expresses anger you can mirror bad energy away with a [...]

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The 24/7 Russian Connection

Sunday, June 14, 2009 0:48 No Comments

It was a tough week. Me hat goes off to all project sales people who have to spend time with their customers for days and even weeks. It is really difficult to maintain at least some degree of negotiation distance from the customer when you share your life with them for a period of time. [...]

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Sales chemistry

Tuesday, June 2, 2009 22:58 4 Comments

When mixing two gases, say hydrogen and oxygen, unlike our common sense (mine anyway) tells us we won’t get another gas but liquid instead. This chemistry is what happens when you sit down with a good salesperson. Common sense tells you that you are there to learn product information, but you end up leaving as [...]

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Interest is influence

Tuesday, June 2, 2009 0:12 No Comments

HABITUAL INTEREST
Has any salesperson ever asked from you the question - what would you like to have? They sure have, am I right? How do you respond to such a question? You most likely answer with one of your imaginative responses like “I‘m just looking” or “I’ll let you know if I need something“. Habitual [...]

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Holiday selling

Friday, May 29, 2009 0:02 4 Comments

Sales Hunter posted a fitting article about selling before and after holiday. He claims that you should stay later and start earlier to find new customers. Sure, working longer hours produces results, but it’s like telling to a kid that study harder, which is not teaching but just telling.
The difficulty is to really understand that [...]

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Crisis everywhere

Wednesday, May 27, 2009 23:11 No Comments

Many people set their worth by making as few mistakes as possible and end up doing everything in a safe way. Playing it safe produces less mistakes and less awkward situations where people might be judgmental or mistake you as a poor sod. Let’s presume that this style of work will tally you one crapparooney [...]

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Sales stories carnival volume 12

Sunday, May 24, 2009 23:23 No Comments

The best part of running carnivals is the faux feeling of power when I decide who will make the cut and who won’t. This week I was beset by SEO agency that tried to feed me some gene manipulated articles, but since I’m such a 100% organic salesman I refused to run them.  Now that [...]

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